Palette

Summer Berries

Juicy reds and soft pinks, capturing the sweet and vibrant essence of ripe summer fruits.

warmplayful5 colors

More warm palettes

Preview

See it in context.

Interface

New

Ready when you are.

A quick look at how Summer Berries reads on buttons, badges, and alerts before you commit.

This alert border and accent use the palette's detail color.

Marketing banner

Launch

Built with Summer Berries.

A bolder treatment that stretches the primary and secondary colors across a full gradient banner.

Data visualization

#A52A2A#CD5C5C#FFB6C1#800000#DC143C

Palette guide

How to use Summer Berries

Overview

The "Summer Berries" palette bursts with juicy reds and soft pinks, capturing the sweet and vibrant essence of ripe summer fruits. This collection features a deep #800000 (Maroon) and a striking #DC143C (Crimson) for bold statements, complemented by the softer #CD5C5C (Indian Red) and delicate #FFB6C1 (Light Pink). It's a versatile palette for designers seeking to convey playfulness, sweetness, and a touch of warmth. The inclusion of #A52A2A (Brown-ish Red) adds a grounded, natural feel, making it suitable for food packaging, fashion, or charming digital experiences. Use these hues to infuse designs with a fresh, inviting, and deliciously vibrant appeal.

Best used for

Food and beverage branding, especially for fruit products
Children's apparel or toy design
Feminine fashion or beauty product packaging
Summer-themed event invitations and decor
Playful website or social media graphics
Dessert shop branding and marketing materials

Suggested color roles

primary

#DC143C (Crimson): A vibrant, energetic red that serves as an excellent focal point, ideal for calls to action or key headings.

secondary

#A52A2A (Brown-ish Red): Provides a deeper, richer berry tone, perfect for supporting content, navigation, or grounding elements.

accent

#FFB6C1 (Light Pink): A delicate and airy pink, wonderful for subtle highlights, background textures, or feminine design touches.

background

#CD5C5C (Indian Red): A warm, inviting background color that offers a soft yet distinct base, allowing lighter colors to pop.

text

#800000 (Maroon): A deep, legible red that provides good contrast against lighter shades in the palette, suitable for primary text on light backgrounds.

Accessibility notes

Ensure sufficient contrast when using #CD5C5C for text, especially against #FFB6C1.
The vibrant #DC143C might be too intense for extensive body text; use it for headings or accents.
Always test text legibility, particularly with lighter pinks like #FFB6C1 on backgrounds with similar lightness.
Consider using a dark charcoal or black for main body text to ensure WCAG AA compliance on lighter backgrounds.

Recommended combinations

Sweet Burst

A lively trio for cheerful designs, combining vibrant berry with soft sweetness and a grounded base.

#DC143C · #FFB6C1 · #A52A2A

Rich Dessert

Creates a warm, comforting feel reminiscent of berry desserts, great for branding or cozy visuals.

#800000 · #CD5C5C · #FFB6C1

Playful Pop

Highlights a delicate pink with a bold berry accent and a deeper, natural tone for playful and engaging layouts.

#FFB6C1 · #DC143C · #A52A2A

CSS variables

:root {
  --summer-berries-1: #A52A2A;
  --summer-berries-2: #CD5C5C;
  --summer-berries-3: #FFB6C1;
  --summer-berries-4: #800000;
  --summer-berries-5: #DC143C;
}

Tailwind config

theme: {
  extend: {
    colors: {
      "summer-berries": {
        1: "#A52A2A",
        2: "#CD5C5C",
        3: "#FFB6C1",
        4: "#800000",
        5: "#DC143C",
      }
    }
  }
}

Hex values

Color 1#A52A2A

Color 2#CD5C5C

Color 3#FFB6C1

Color 4#800000

Color 5#DC143C

Accessibility

Contrast checker

1.8:1Fail

4.3:1AA18

1.5:1Fail

1.4:1Fail

1.8:1Fail

2.4:1Fail

2.8:1Fail

1.3:1Fail

4.3:1AA18

2.4:1Fail

6.6:1AA

3:1AA18

1.5:1Fail

2.8:1Fail

6.6:1AA

2.2:1Fail

1.4:1Fail

1.3:1Fail

3:1AA18

2.2:1Fail

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