Palette

Industrial Rust Grit

Gritty and earthy tones reflecting the weathered beauty of rusted metals and aged machinery.

darkdark5 colors

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Preview

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This alert border and accent use the palette's detail color.

Marketing banner

Launch

Built with Industrial Rust Grit.

A bolder treatment that stretches the primary and secondary colors across a full gradient banner.

Data visualization

#B8A29A#8C6A64#66423C#4C2B27#2F1A17

Palette guide

How to use Industrial Rust Grit

Overview

The Industrial Rust Grit palette offers a rich, deep progression of earthy tones, capturing the essence of weathered metals and aged industrial environments. From the lighter, desaturated #B8A29A to the profound, near-black #2F1A17, this palette grounds designs with a raw, authentic, and dark aesthetic. Mid-tones like #8C6A64, #66423C, and #4C2B27 provide excellent opportunities for creating visual depth and hierarchy, perfect for textured backgrounds or layered UI components. This palette is exceptionally suited for projects seeking a rugged, vintage, or artisanal feel, appealing to brands that value history and a grounded presence.

Best used for

Heritage brand websites and packaging
Industrial-themed cafes or retail spaces
Vintage product catalogs and advertisements
Grungy website designs or dark themes
Artistic photography backdrops
Craft beer or artisanal food branding

Suggested color roles

primary

#2F1A17. This deepest, almost black-brown serves as a powerful foundational background, conveying a sense of grounded antiquity and strength.

secondary

#4C2B27. A slightly lighter, rich dark brown, ideal for secondary containers, cards, or navigation elements, offering subtle differentiation from the primary.

accent

#8C6A64. Use this warm, medium brown for interactive elements, calls to action, or key informational highlights, providing a pop of warmth against the darker base.

background

#2F1A17. An excellent choice for the main canvas, creating a deep, immersive environment that enhances the rugged, dark aesthetic.

text

#B8A29A. This lightest, desaturated brown is perfect for primary body text on #2F1A17 or #4C2B27, ensuring good readability. For headings, consider a light cream or white.

Accessibility notes

#B8A29A on #2F1A17 or #4C2B27 generally provides sufficient contrast for large text but may require adjustment for small body text to meet WCAG AA.
Ensure interactive elements using #8C6A64 have clear hover and focus states against darker backgrounds.
Avoid using #66423C or darker for text on #2F1A17 or #4C2B27; contrast will be insufficient.
For critical content, consider using a very light cream or pure white for text to maximize legibility across the dark, earthy tones.

Recommended combinations

Deep Earth Base

Establishes a dark, earthy UI: #2F1A17 for background, #4C2B27 for panels, #B8A29A for primary text.

#2F1A17 · #4C2B27 · #B8A29A

Layered Grit

Creates depth in content: #4C2B27 base, #66423C for borders, #8C6A64 for secondary information.

#4C2B27 · #66423C · #8C6A64

Warm Contrast

Use #2F1A17 as a deep canvas, #8C6A64 for interactive elements, and #B8A29A for prominent headings or key details.

#2F1A17 · #8C6A64 · #B8A29A

CSS variables

:root {
  --industrial-rust-grit-1: #B8A29A;
  --industrial-rust-grit-2: #8C6A64;
  --industrial-rust-grit-3: #66423C;
  --industrial-rust-grit-4: #4C2B27;
  --industrial-rust-grit-5: #2F1A17;
}

Tailwind config

theme: {
  extend: {
    colors: {
      "industrial-rust-grit": {
        1: "#B8A29A",
        2: "#8C6A64",
        3: "#66423C",
        4: "#4C2B27",
        5: "#2F1A17",
      }
    }
  }
}

Hex values

Color 1#B8A29A

Color 2#8C6A64

Color 3#66423C

Color 4#4C2B27

Color 5#2F1A17

Accessibility

Contrast checker

2:1Fail

3.6:1AA18

5.2:1AA

6.8:1AA

2:1Fail

1.8:1Fail

2.6:1Fail

3.4:1AA18

3.6:1AA18

1.8:1Fail

1.4:1Fail

1.9:1Fail

5.2:1AA

2.6:1Fail

1.4:1Fail

1.3:1Fail

6.8:1AA

3.4:1AA18

1.9:1Fail

1.3:1Fail

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